Rapper KUR Talks Loyal To A Fault Mixtape, Hermes, And Sends Love To Philly

We spoke to rapper KUR post his performance on day 2 of Made In America Festival!

Your new mixtape is titled Loyal To A Fault. How do you balance being loyal to a fault without being loyal in servitude?

I think with the whole loyal to a fault, I'm just getting to a point where you have to put yourself first. You have to be selfish. When you have a good heart, we fall victim to it being hard to say no to people we know aren't good for us, just people we outgrew in general. That's just how I came up with it [Loyal To A Fault], and I feel like the balance is putting yourself fun.

What is the most challenging part about putting together a project?

Not overthinking the songs. That's the hardest part about making a tape. A lot of the songs are old. I have songs on Loyal To A Fault I did a year ago, a year and a half ago, but I don't feel the same way I did a year and a half ago. So when it's time to put the tape out, you second guess those songs because they become old to you. You listen to them in the car thousands of times before they come out.

On the Loyal To A Fault mixtape, you have two songs that reference the Parisian luxury brand Hermes. You have two tracks on the project, “Hermes Sandals,”cand “Hermes Blanket.” What's your relationship with the brand and luxury fashion in general?

I think my relationship with it is you always want shit you can't have. Growing up, I remember in high school, some of the guys had Burberry belts and Pradas. To be super transparent back then, I had grabbed a fake pair of Prada's. To be able to go and do it now, Prada's are like $650, and that's nothing to me now, but I feel like back then you wouldn't know that, and they were probably cheaper back then. It's different when you're sixteen and seventeen years old $300 is a lot for one pair. That's where I fell in love with fashion, for real.

Coming to Made In America this year, I was excited for two performances, yours and Jazmine Sullivan, because you are both from Philadelphia. I knew performing for your hometown would have a different energy. Do you have any positive or encouraging words for the people of Philadelphia?

I know yall love me, and I love yall back!